The most up-to-date study of the Hollywood romantic comedy film, from the development of sound to the twenty-first century, this book examines the history and conventions of the genre and surveys the controversies arising from the critical responses to these films. Provides a detailed interpretation of important romantic comedy films from as early as 1932 to movies made in the twenty-first century Presents a full analysis of the range of romantic comedy conventions, including dramatic conflicts, characters, plots, settings, and the function of humor Develops a survey of romantic comedy movies and builds a canon of key films from Hollywood's classical era right up to the present day Chapters work as discrete studies as well as within the larger context of the book
The plot of the story is simple. A friend gave the protagonist a birthday ticket for a birthday. Immediately it turned out that the ticket won 30 million rubles. Events begin to develop rapidly. But then it turns out that there is no gain, it’s a joke, a rally. The spiral unwinds in the opposite direction. But that’s not all, but the end itself promises to be good. Read the book on Ozone, Amazon, Litres, Bookmate and in mobile applications.
What do you do when a homeless man knows your name?How about when he turns out to be a friend you haven’t seen in twenty years?Do you treat him to a hot meal and see him on his way?Give him a wad of middle-class guilt money?Or take him in and get him back on his feet?For Alan, there’s no question – only natural that he’d want to see his old mate Craig off the streets, even if only for a few nights, and into some clean clothes.But what if the successful life you’ve made for yourself – good job, happy marriage, lovely kids, grand Victorian house (you did well out of the property boom, thank you very much) – is one that that your old pal would quite like to have too?Even if it means taking it from you?Following the divergent lives of two childhood friends, No Good Deed is a funny and painful examination of friendship, the strange currents of ambition, loathing, pity and affection that flow between people over the decades, and of men getting older as they fail and succeed
The most renowned figure in the world of marketing offers the new rules to the game for marketing professionals and business leaders alike In Marketing Insights from A to Z, Philip Kotler, one of the undisputed fathers of modern marketing, redefines marketing's fundamental concepts from A to Z, highlighting how business has changed and how marketing must change with it. He predicts that over the next decade marketing techniques will require a complete overhaul. Furthermore, the future of marketing is in company-wide marketing initiatives, not in a reliance on a single marketing department. This concise, stimulating book relays fundamental ideas fast for busy executives and marketing professionals. Marketing Insights from A to Z presents the enlightened and well-informed musings of a true master of the art of marketing based on his distinguished forty-year career in the business. Other topics include branding, experiential advertising, customer relationship management, leadership, marketing ethics, positioning, recession marketing, technology, overall strategy, and much more. Philip Kotler (Chicago, IL) is the father of modern marketing and the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg Graduate School of Management, one of the definitive marketing programs in the world. Kotler is the author of twenty books and a consultant to nonprofit organizations and leading corporations such as IBM, General Electric, Bank of America, and AT&T.