In this original and highly useful resource, Colin Rule—a pioneer in the field of online dispute resolution (ODR)—shows how ODR can be used to resolve conflicts which inevitably arise both online and offline in business and commerce. Based on exclusive research and up-to-date best practices, Online Dispute Resolution for Business presents expert advice on how ODR can save time and money, offering timely suggestions and proven approaches for resolving business related conflicts online.
What every IT manager and system administrator needs to know about the technology that drives the B2B marketplace The B2B marketplace is rapidly exploding–fast outpacing business-to-consumer e-commerce and expected to reach more than $7 trillion in sales by 2004. This guidebook equips XML authors, programmers, and managers with the technology know-how they need to create and develop simple yet robust B2B systems from scratch. It provides easy-to-understand explanations on how and why XML and other important technologies such as HTTP and MIME are driving the B2B marketplace. Along with XML and Java code examples, readers will find broad coverage of emerging standards and protocols, including Simple Object Access Protocol (SOAP), ebXML from OASIS/UN/CEFACT, XML Common Business Language (xCBL), BizTalk, and Commerce XML (cXML).
Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium. Written by experts with first-hand knowledge of the field, this book clearly explains how to leverage today's search engine marketing and social media technologies to get, nurture, and convert leads. Topics include strategy, branding, monitoring, resource allocation, and much more. B2B marketers need detailed, practical guidelines and strategies for how best to gain, nurture, and convert leads using today's Internet technologies and strategies This ultimate how-to guide examines strategic and branding considerations, search engine optimization techniques, and how to maximize the impact of banner ads and landing pages Explains how to use social media listening and monitoring tools, how to engage visitors, and how to allocate resources to ensure success Covers measuring results, improving web site usability, using metrics, and nurturing leads Skilled B2B marketers who are ready to take advantage of all that online marketing has to offer will find this guide provides exactly the know-how they need.
A practical workplace guide to handling conflict effectively Managing employees and encouraging them to work together toward a common goal is an essential skill that all leaders should possess. Conflict Resolution at Work For Dummies provides the tools and advice you need to restore peace, train your colleagues to get along better with others, prevent conflicts from ever starting, and maintain better productivity while boosting morale. One of the only trade publications that takes the manager's perspective on how to address conflicts, resolve disputes, and restore peace and productivity to the workplace Examines more positive means for resolving conflicts (other than arguing, surrendering, running away, filing a lawsuit, etc.) Helps managers and employees sort through problems and make the workplace a more rewarding place No manager should be without Conflict Resolution at Work For Dummies!
Best practices, practical advice, and design ideas for successful ecommerce search A glaring gap has existed in the market for a resource that offers a comprehensive, actionable design patterns and design strategies for ecommerce search—but no longer. With this invaluable book, user experience designer and user researcher Greg Nudelman shares his years of experience working on popular ecommerce sites as he tackles even the most difficult ecommerce search design problems. Nudelman helps you create highly effective and intuitive ecommerce search design solutions and he takes a unique forward-thinking look at trends such as integrating searching with browsing to create a single-finding user interface. Offers much-needed insight on how to create ecommerce search experiences that truly benefit online shoppers Juxtaposes examples of common design pitfalls against examples of highly effective ecommerce search design solutions Presents comprehensive guidance on ecommerce search design strategies for the Web, mobile phone applications, and new tablet devices Shares the author's years of unique experience working with ecommerce from the perspective of the user’s experience Designing ecommerce Search is mandatory reading if you are interested in orchestrating successful ecommerce search strategies.
A best-selling guide from British business start-up expert Colin Barrow covering everything budding entrepreneurs need to know to get their business up and running. Whether you are just starting out, planning a new venture, setting up at home or extending a current business online, this book is all you need to succeed. In addition to straightforward advice on all the business basics, this new and improved third edition will include fresh content covering the fundamental changes in the UK economy, up-to-date tax and VAT advice, guidance on finance and funding in the new era of British banking and setting up online to help readers make the move from employee to successful entrepreneur. Starting a Business For Dummies, 3rd Edition features new and updated content on: Finding funding and business support in challenging times Trimming costs, increasing margins and budgeting for beginners Setting-up a home based business Starting-up online, or creating an online presence for an existing business Spotting financial cycles and preparing for economic ups and downs Using the latest technology efficiently and profitably Entering new markets, finding new products, diversification, forming partnerships and going global
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!
The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of products and the quantity of information available. The Official Alibaba.com Success Guide shows you how to ramp up your business or build an entirely new business, using the Alibaba.com brand and web site as your supplier. This practical guide provides simple answers for complex questions, from navigating the site, to finding products at the right price, to branding, and much more. Plus, the book includes best practices for importing, locating and vetting suppliers, and protecting yourself against online fraud. • An answer-packed guide for all your questions about doing business through Alibaba.com • Officially licensed and supported by Alibaba.com, this is the only guide you need • Includes inspirational profiles of people who have used Alibaba.com successfully to launch new businesses or revive old ones • The first and only step-by-step guide to using Alibaba.com effectively Alibaba.com gives you the opportunity to make real money online. Here, you'll find a wealth of inside information that will help you use Alibaba.com safely and profitably.
Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.
This publication is intended to provide you with accurate and authoritative information concerning the subject matter covered. However, this publication is not a substitute for the advice of an attorney. If you require a legal or other expert advice, you should seek the services of a competent attorney or other professional.
A dispute board is a panel of impartial members, appointed at the outset of the construction contract, whose purpose is to monitor progress, resolve disputes as they arise and provide a forum for discussing difficult matters. This book provides an in depth analysis of dispute board law and detailed, practical explanations of how dispute boards work in construction contracts for those actively involved. as well as for those who need to learn the process. Important features of the book include: Explanation of how a dispute board works: Insider knowledge of board operations: Key documents to run a dispute board: Detailed discussion of dispute board law (covering key jurisdictions worldwide): Forms of practice and procedure, and sample documents Reviews of the previous edition «Chern's book provides an extremely practical guide, covering not only an introduction to the process but also providing check lists and sample documentation.... This book will be welcome by practitioners in the area and newcomers to the dispute board process.» —The International Journal of Arbitration, Mediation and Dispute Management, November 2009 «This book will provide a very useful, perhaps essential, guide to parties commissioning large capital construction projects, those advising them and those bidding to carry out such works, and importantly, the project funders.» —The Expert & Dispute Resolver «This is a must-have book for grown up contractors» —Tony Bingham, Building «His timely work …concentrating on what may prove to be the primary means of dispute resolution for major international construction projects is to be welcomed.» —HHJ Humphrey Lloyd, QC, The International Construction Law Review «This excellent book on Dispute Boards is a must for every construction lawyer, engineer, architect and contractor who is either involved in Dispute Boards or wants to be» —Herbert Wilson, The Journal of the Dispute Board Federation
The small business marketing experts at Demandforce help owners kick off their online strategy Small business owners are exceptional at delivering on their product or service. Many, however, don't know where to start when it comes to online marketing. The Small Business Online Marketing Handbook will show you how to effectively leverage email, social, online, and network marketing to get new customers and keep existing customers coming back. Author Annie Tsai shows you how to refocus just a small percentage of an offline marketing budget and create exponential return for your business. Author Annie Tsai is a popular blogger and Chief Customer Officer for Demandforce, an automated Internet marketing and communication company specializing in small- to medium-sized businesses, recently acquired by Intuit Features spot interviews and «do this now» advice from resident experts at Demandforce, including the founders With the proliferation of social media and the consumer voice on the web, small business owners need to take a deliberate approach to leveraging this new marketing channel to effectively convert online conversations into offline sales. The Small Business Online Marketing Handbook shows you how.
Mind your business with this updated edition of the bestselling online business how-to guide Have a computer, an Internet connection, and a dream? Then, you're already on your way to starting your very own online business. This fun and friendly guide can help you turn your big idea into big bucks whether you're expanding your real-world storefront online or creating your own virtual startup. Starting an Online Business For Dummies, 7th Edition will show you how to identify a market need, choose a web hosting service, implement security and privacy measures, open up shop, and start promoting to the world. Covers the latest trends and techniques for online discoverability – from social media marketing to search engine rankings, online couponing to optimization for mobile devices, and beyond Highlights business issues that are of particular concern to online entrepreneurs Walks you through the best practices of successful online businesses, including customer service, marketing, analytics, and website optimization tools Provides advice on choosing an e-commerce platform, protecting your domain name, securing trademarks, working with vendors and distributors, and keeping your customer's personal data safe There's no time like now to start a new endeavor and no guide like Starting an Online Business For Dummies, 7th Edition to get your online business going.
The Australian small business owner's guide to making human resources easy More than 87 percent of Australian workplaces are small businesses employing fewer than 20 people. These small business owners know their markets, know their customers, and know how to make their small business run. What they may not know is the «people stuff.» HR for Small Business For Dummies, Australian Edition, explains the simple ins and outs of human resources for businesses too small to have a dedicated HR staff. When it comes to the daunting task of complying with employment regulations, small businesses are treated no differently than big businesses, so it's imperative for small business owners to understand the regulatory framework that governs every phase of the employee/employer relationship in Australia. Presents practical guidance on every major aspect of human resources for Australian small businesses Covers key topics including recruitment, paperwork, workplace conflict, non-discrimination policies, wages, superannuation, workers compensation, unfair dismissal, redundancy, and more Includes links to downloadable online resources, including checklists, sample forms, model policies, and guides Ideal for small business owners and entrepreneurs, students of human resources, and independent contractors looking to grow their business When it comes to hiring and managing employees in your small business, failing to understand human resources and employment regulations can cost you a bundle. HR for Small Business For Dummies makes human resources easy—so you can focus on business.
This updated edition provides clear, concise instruction on every form of business writing, from traditional business letters, reports, and memos to e-mail and other electronic communications. The author emphasizes that effective business English begins with mastering grammar and sentence structure and presents a brush-up review of grammar and correct English usage. She also advises on achieving an appropriate business style that conveys the writer’s message succinctly without resorting to stilted, overly formal language or meaningless jargon. This book is perfect for the modern businessperson since it’s been updated for today’s web-based world. Includes excellent examples of model business letters, resumes, employment letters, interoffice memos and e-mail, news releases, and business reports. Additional features include exercises with answers and a glossary of business terms.